Our Vision:
We have a vision of channels of communication that create opportunities and facilitate positive change for all the people in this community.

Our focus is in the area of human development and to this end we partner with local government and the NGOs in the area to ensure that vital information is disseminated to the community. This information typically includes Health, Conservation, Education, Human Rights, Culture, Sport and the like. However, it is not all dry information. We play plenty of music on Whale Coast FM with an emphasis on local talent. The wider Overberg region is bristling with talent and we make sure that we feature this talent.

Our Mission:
We create meaningful channels of communication that ensure our community is openly informed, entertained, enriched and educated.

What we are:

We are the companion to the aged in the Overstrand, the convenors in times of crisis, we are the mouthpiece for doctors to help educate the community on health issues and we are the quiet oasis in the middle of the day with our classical programming. We are a connection to the rest of the world, the channel for loved ones to tell each other how much they love them and we play the music the widow requests, because it was her late husband’s favourite song. We invite the young talented DJ’s from our local community to make their first steps into the entertainment industry on our station and invite school children to produce their very first radio shows. Most of all, we entertain in a way that is unique to our area. 

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